Merchandising Tips

While most of the tips in this section are intuitively obvious, we see the rules being broken all of the time. We hope you use these tips to your advantage because, ultimately, all that matters is that your customer is served better. By helping them find what they need, what they want and what they didn’t know they wanted easier and faster, we all win.

Your older customers frequent your store and are likely heavy repeat shoppers, however they may have physical challenges, as their bodies just don't work like they used to. Bending down may be a problem for them, and yet we always see titles that appeal to this group at the bottom of the racks.

Ensure the magazine titles that appeal to those older loyal clientele are merchandised so that they find what they are looking for and can avoid bending.

Ensure the books that appeal to those older loyal clientele are merchandised so that they find what they are looking for and can avoid bending.

Your older customers frequent your store and are likely heavy repeat shoppers, however they may have physical challenges, as their bodies just don't work like they used to.Bending down may be a problem for them, and yet we always see titles that appeal to this group at the bottom of the racks.

For more merchandising tips, just hit refresh on your browser or, for a "how-to guide" to “Sell More Books” or “Sell More Magazines” contact us and we’ll send you our New and Improved ~ Periodicals Information and Merchandising Guide.

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